Author Archives: Jeana

Where Should I Display My Shopping Baskets Throughout My Store?

Man carrying a black shopping basket in a grocery store.

Location, location, location. This phrase doesn’t just apply to real estate – it also applies to a store’s shopping baskets. Indeed, strategic basket placement can significantly boost a retailer’s or grocer’s bottom line. When customers can easily find and grab a basket at your store, they’re more likely to make larger purchases since it’s much…

What Shopping Baskets Complement a High-End Retail Store?

Two women walking outside of a retail store.

When someone says they’re going shopping, they might mean one of many things. Perhaps they’re grabbing a few necessities from the convenience store; maybe they’re stocking up for the week at the local grocery store, or they just might desire some retail therapy at some high-end boutiques in their area.  High-end retail stores certainly have…

Serving Big Needs in a Small Store

Hand holding a very small basket.

A little shopping basket can go a long way, especially if your store primarily sells smaller objects, such as souvenirs, makeup items, travel-sized products, snacks, etc. Smaller stores may stick with smaller baskets to save space, too. However, these spatial limitations can take a toll on your business’s bottom line. The more stuff you sell,…

Sales Trends: Insights for Shopping Utility Carts

shopping utility cart

All shopping carts have utility – indeed, the purpose of such a vessel is right in the name: to shop. However, shopping carts serve more than one function. In addition to helping your customers gather goods and navigate your store, these carts can serve as mobile advertisements, tools for stocking shelves, carriers for small children,…

Maximize Brand Awareness With Cart Advertising Frames

Advertising on a red shopping cart.

What comes to mind when you think of the typical shopping cart? If you’re like most shoppers, you’re mostly concerned with the cart’s functionality and size. Cosmetic features like colors or designs are secondary concerns for most customers. That being said, grocery and retail stores shouldn’t overlook these aesthetic aspects. Even if the average customer…