As someone who owns or manages a store, you know how much goes into keeping your customers satisfied each and every day: stellar customer service, provision of the goods and services they desire, an inviting atmosphere, and so on. The devices you offer your customers to accompany their journey (i.e., carts and baskets) also factor…
A brand change is a big deal. In order to properly pull off such a transition, you must cover all of your bases, like marketing materials, store layout, product/service offerings, aesthetics, and, in some cases, the very structure of your business. Neglecting even seemingly minor aspects of your business during this shift can send conflicting…
As we’ve gone over many times before, your store’s shopping carts are more than merely mobile vessels for your shoppers — they are also key branding materials for your business. When thoughtfully customized, your carts help you transmit and cement your brand identity. The bright crimson carts (stamped with iconic white targets) of a certain…
Retail businesses like yours must employ many tactics to maximize sales. You might update your marketing strategy, adjust your merchandising displays, or offer limited-time sales and incentives to draw customers in. While strategies such as these are effective, there are other, subtler ways to boost sales, too, such as simply offering the right types of…
Maintaining your retail or grocery store and its assets requires a multi-faceted approach. You must hire personnel to handle daily maintenance tasks, such as cleaning bathrooms and floors, dusting surfaces, restocking supplies, mopping up spills, etc. Additionally, you must invest in more rigorous services on a less frequent basis, like floor waxing, deep cleaning, and…